GHL Campaigns
Roofing & Solar campaign management and metrics
Roofing Campaign
Marion County Priority
Leads Imported
75
Planned Sends
225 emails + 225 SMS
Launch Date
Mar 27, 2026
Solar Campaign
Follow-up Sequence
Leads Targeted
50
Planned Sends
150 emails + 150 SMS
Launch Date
Apr 5, 2026
Total Program
Both campaigns combined
Active Leads
125
Planned Outreach
375 emails + 375 SMS
Est. Conversions
2-4 inspections
Projected Engagement Timeline
Campaign Funnel (Projected)
Leads Imported75.0 / 50.0
Email Opens53.0 / 28.0
Link Clicks12.0 / 7.0
Website Visit8.0 / 4.0
Form Submit3.0 / 1.0
Conversion1.0 / 0.5
Roofing
Solar
Performance by Lead Tier
Campaign Message Schedule
| Campaign | Message | Send Day | Type | Recipients |
|---|---|---|---|---|
| Roofing | Your roof is aging — quick assessment available | Day 0 | 75 | |
| Reminder: Free roof inspection this week | Day 1 | SMS | 75 | |
| 94% of roofs fail unannounced... | Day 7 | 75 | ||
| Solar | You qualify for solar savings | Day 5 | 50 |